Keith Fisher, interior design director for the new Cadillac ELR discusses the materials, technology, and vision that went into their latest offering.

The Cadillac ELR is based on the Chevy Volt platform and the Voltec power-train technology with a heavy dose of Cadillac specific features and materials.

The ELR goes into production late in 2013 and goes on sale in early 2014.

Enjoy.

Categories: ELR, Video
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Car and Driver, in their top-tier automotive news status, was able to go live this morning with a video of their editor-at-large Csaba Csere interviewing the Cadillac ELR team about their latest baby.

Tidbits from this video are an estimated 0-60mph time of 8 seconds and a starting price in the $60k range (USD).

Certainly worth the time to watch this deep dive into the new ELR.

Categories: ELR, Video
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Computer rendered shiny goodness about the new ELR – straight from Cadillac as part of today’s unveil of their new electric.

Enjoy.

Categories: ELR, News, Video
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We’ve seen countless ATS 2.0T reviews in the past couple months – but now it seems that GM has started putting the V-6 model in the hands of journalists.

This time around, we have the folks over at Motor Trend putting the V-6 Auto ATS against a similarly equipped 3-series and a Mercedes C350 Sport.

CUE gets slammed for being a touch-screen focused implementation (vs the German’s use of a dial/button controller that is always in the same place) but you might be surprised in the final finishing order…one that gives the nod to the best driver’s car and not the one with the easiest to use infotainment.

Enjoy.

Categories: ATS, Video
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GM took the Cadillac ATS out on the track at Monaco in a further installment of their ATS vs the World series commercial series. Here we see some behind the scenes footage that shows a taste of how complex an undertaking it is to get video footage enough for a commercial in a city transformed for the legendary race (shoehorn-ing the video production into the middle of the race festivities required some fancy scheduling work and great care on the part of the production crew).

And…the final segment produced with all the footage they were able to get on the track:

Categories: ATS, News, Video
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The folks at Cadillac are working on the next phase of driver assist technology. Currently we have radar integrated cruise control, sensors to keep us from running into things at all sorts of speeds, lane departure warnings…and the means to let the car steer itself. Combined together you have Cadillac’s semi-autonomous technology.

Engaged much like a cruise control – this system also takes control of watching the road (if distinct lane markings are visible) and controlling heading as well as speed. It isn’t the same as getting in the car, punching in a destination, and kicking back to relax – but it certainly could take a significant amount of fatigue out of long journeys.

Expect this technology to show up first in a Cadillac in about 1 generation (perhaps in the Omega-based flagship sedan) – expected in the next 3-5 years.

If this system catches on, you could easily see this available in all Cadillacs within a decade.

Personally, I’ll take my ATS-V with a manual and an ‘off’ button for such things.

Check out a lengthy demo of the system from the good folks at Auto123.com below:

Source: Auto123.com

Categories: Rumored Models, Video
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Marty Padgett over at TCC has put together their impressions of the new Cadillac ATS and how it compares against the…wait for it…BMW 3-Series.

Overall, they think Cadillac might be the first brand to seriously offer an alternative to the 3 by attacking it where it is weak.

Combine this with recent news that Cadillac is working on tweaks to the weak points of the ATS (*cough* manual *cough*) and who even remembers when GM management intentionally set expectations low by saying the ATS would merely be ‘competitive’?

I’d embed their video review here – but they don’t easily let us scale it to fit…so hit the link below to check out their impressions and the article.

Source: The Car Connection

Categories: ATS, Video
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