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Cadillac Expanding BOOK Vehicle Subscription Service to Dallas and Los Angeles

BOOK by Cadillac Logo

Cadillac announced today the expansion of their BOOK by Cadillac subscription service to additional markets.  Originally rolled-out in New York, BOOK is a service that allows customers to pay a fixed fee every month for access to a fleet of Cadillac vehicles.  After that successful pilot, BOOK is coming to Los Angeles and Dallas.

The service works like this: sign-up with a $500 initiation fee and then pay $1800 a month.  You are entitled to exchange vehicles up to 18 times per year and only limited to 2000 miles per month.  In addition to the vehicles included in the program during the initial New York roll-out (Escalade, XT5, CT6, CTS-V, and ATS-V), BOOK now includes access to the CT6 Plug-In.  This includes CT6 models equipped with Super Cruise autonomous driving.

Read all about the service expansion in the press release below:

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October 2017 Cadillac Sales

October 2017 Worldwide Cadillac Sales

17 Months.

That is how long Cadillac has sold more cars and SUVs worldwide than the month before.

The dance between Cadillac’s two largest markets continues with double-digit growth in the Chinese market putting the US in second place by over 3000 units for the month(17018 vs 13931).

Chinese sales were up year-over-year by 36.1% (4516 units).  The amusingly titled ‘Rest of World’ was also up by double-digits (19.9% or 357 units).  In contrast, the US was largely flat (down 17 units or 0.1%).  

October 2017 US Cadillac SalesUS sales of the XTS sedan (up 726 units or 49.6%) along with strong sales of the XT5 crossover (942 units or 19.5%) almost offset drops in other sedans.

This month saw double-digit drops in the ATS (664 units or 41.7%), CTS (245 units or 23.9%), as well as the flagship CT6 (520 units or 39.5%).  Even the mighty Escalade saw a joint drop of 166 units year-over-year.

As we have said before, the luxury market has turned quickly toward crossovers in a way that Cadillac was not prepared.  The XT5 has been the sole offering and is single-handedly been responsible for keeping the sales story in the US from being much worse.  Though, it appears that things are getting ready to change – the sales press release this month contained a reference to the new XT4 that will hit the market in 2018.  Sales of even a single new crossover model will flip the recurring sales story in the US and likely push the Chinese market back into second place for a time.

Cadillac XT4 to Debut in 2018

2018 Cadillac XT4In reviewing Cadillac’s latest sales numbers, the press release contained some information that almost slipped notice.

In a quote from Cadillac chief Johan de Nysschen, he said that Cadillac:

…will continue to increase our momentum with the introduction of the XT4 crossover in 2018.

This appears to be the most concrete information, to date, of what crossover will be next to market for the brand.  Given it’s name, we will assume that it will slot in just below the current XT5 and will likely be positioned to go up against the BMW X3/Mercedes GLC/Audi Q3.  However, it could turn be a sportier version of the XT5 platform.  Such a segment would complete more closely with the BMW X4 or Mercedes GLC Coupe.

The XT4 is expected to share a platform with the recently refreshed GMC Terrain and Chevrolet Equinox.  Power should come from a similar 2.0 turbo 4-cylinder that sees duty in the base ATS sedan and coupe.

It is difficult to predict exactly how Cadillac’s naming scheme relates to a future model’s segment since we only have one crossover model to base predictions upon.  It would make sense to release a more mainstream product first…but we would have expected that to carry the XT3 badge.

If the model will bow in 2018, it is likely we will see a production debut in the next few months (as early as the Los Angeles auto show this month through the New York auto show in late March/early April).

Source: Cadillac and Spy Photo Courtesy TopSpeed.com

The Galleries Are Back!

It’s been quite some time since the image galleries at the Caddy Edge have been available.  Wallpaper quality images of Cadillacs were a popular part of tCE in the early years.  Unfortunately, the scripts used to provide galleries fell out of use and were vulnerable to hackers and the galleries had to come down.

That changes today.  A new menu near the top of the page allows you to access the galleries.  Many are exactly what was on the site before. 

Additionally, more galleries have been created to help fill in the gaps with the concept cars and production models that have been released since.

Notice any galleries we have missed?  Feel free to let us know.

Enjoy.

2018 Cadillac CTS-V Glacier Metallic Edition


Cadillac will be celebrating their 115th anniversary with a limited run (115 units) of a special edition V-Series model, the CTS-V Glacier Metallic Edition.  

The exclusive 2018 Cadillac CTS-V Glacier Metallic Edition celebrates Cadillac’s 115-year history. The smoky light gray edition of the super sedan will be a limited production of 115 vehicles.

Featuring its namesake paint color, the special edition will come with 19-inch wheels with a forged polished finish with Midnight Silver painted pockets.  Inside the model will feature the Carbon Fiber and Luxury packages.  These will bring carbon fiber hood vent, front splitter, rear spoiler, and rear diffuser in addition to luxury goodies like tri-zone climate control, heated rear outboard seating, power rear window sunshade and manual read side-window shades as well as the Cadillac Rear Camera mirror that debuted on the CT6 sedan.

From a performance angle, these CTS-Vs will also come with the RECARO performance seats, the performance data and video recorder, and red Brembo brake calipers.  Additionally, these V-Series models, like all new V-Series Cadillacs, will come with a 2-day V-Performance Academy trip (includes tuition and accommodations) at Spring Mountain\ – you know, to improve the most important part in any performance car…the driver.

The 115 cars will all be built during 2017 as 2018 model year..and started showing up at dealers in September.

If you feel like you really need one of these, and have the $103,885 to pick one up – give your local dealer a call.

Press release below: (more…)